Privacy Policy

The Scott Team NJ Realtors (“we,” “us,” or “our”), operated by Julius Scott (License #1109890NJ) and Jennifer Scott (License #1750781NJ) of Coldwell Banker Realty, is committed to protecting the privacy of visitors to scottteamnj.com (the “Site”). This Privacy Policy explains what information we collect, how we use it, and the choices you have regarding your personal data.

By using the Site, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Site.

1. Information We Collect

Information You Provide Directly

We collect personal information that you voluntarily submit through forms on our Site. This includes:

• Lead and contact forms: first name, last name, email address, phone number (optional), current location, and buying timeline.
• Home valuation requests: street address, city, property type, number of bedrooms and bathrooms, approximate square footage, and your contact information (name, email, and phone number).
• Scheduling requests: any information you provide when requesting a consultation or callback.

Information Collected Automatically

When you visit our Site, certain information may be collected automatically through cookies and similar technologies:

• IP address, browser type and version, operating system, and device type.
• Pages viewed, time spent on pages, referring URL, and navigation paths.
• Approximate geographic location derived from your IP address.

This data is collected through Google Analytics 4 and Vercel Analytics to help us understand how visitors use the Site and improve our content and services.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Real estate services: to respond to your inquiries, provide property valuations, schedule consultations, and assist with your buying or selling needs.
• Communication: to send you transactional emails related to your requests (e.g., valuation results, guide downloads, consultation confirmations) via our email service provider.
• Follow-up: to contact you by phone or email regarding real estate services you have expressed interest in.
• Site improvement: to analyze traffic patterns, diagnose technical issues, and improve the user experience.
• Legal compliance: to comply with applicable laws, regulations, and legal processes.

We do not sell your personal information to third parties. We do not use your information for automated decision-making or profiling.

3. Third-Party Services

We use the following third-party services to operate the Site. Each service may collect or process data as described:

• Vercel: our Site is hosted on Vercel's platform. Vercel may collect server logs including IP addresses and request metadata. Vercel Analytics, if enabled, collects anonymous, aggregated usage data. Vercel Privacy Policy
• Google Analytics 4: we may use Google Analytics to collect anonymized usage statistics. Google Analytics uses cookies to track interactions with the Site. You can opt out by installing the Google Analytics Opt-out Browser Add-on. Google Privacy Policy
• Resend: we use Resend to deliver transactional emails (e.g., confirmation of form submissions, valuation reports). Resend processes your email address and name to deliver messages on our behalf. Resend Privacy Policy
• Vercel Blob Storage: blog content and media may be stored using Vercel Blob Storage. This does not involve the storage of user personal data.

We do not share your personal information with any third party for their own marketing purposes.

4. Cookies and Tracking Technologies

The Site may use the following types of cookies:

• Essential cookies: required for basic Site functionality, such as session management for administrative areas. These cookies do not track public users.
• Analytics cookies: placed by Google Analytics 4 to collect anonymized usage data, including page views, session duration, and traffic sources. These cookies help us understand how visitors interact with the Site.

The Site does not use advertising cookies or retargeting pixels. No cookies are used for cross-site tracking or ad personalization.

You can control cookies through your browser settings. Disabling cookies may affect your experience on the Site, though core content will remain accessible.

5. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, including:

• Lead and contact information: retained for the duration of our business relationship plus a reasonable period afterward (typically up to 3 years) to support follow-up communications, unless you request deletion sooner.
• Home valuation data: retained for up to 2 years to provide updated market comparisons if requested.
• Analytics data: retained in accordance with the default retention policies of Google Analytics and Vercel Analytics (typically 14 to 26 months).

You may request deletion of your personal data at any time by contacting us using the information in Section 10 below.

6. Data Security

We take reasonable administrative, technical, and physical measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

• Encryption of data in transit via HTTPS/TLS.
• Restricted access to personal data limited to authorized team members.
• Use of reputable, security-audited third-party service providers.

No method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.

7. Children's Privacy

The Site is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13 in compliance with the Children's Online Privacy Protection Act (COPPA). If we become aware that we have inadvertently collected personal information from a child under 13, we will take steps to delete that information promptly. If you believe a child under 13 has provided us with personal information, please contact us at jennifer.scott@cbmoves.com.

8. California Privacy Rights (CCPA)

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with certain rights regarding your personal information:

• Right to Know: you may request that we disclose the categories and specific pieces of personal information we have collected about you, the purposes for collection, and the categories of third parties with whom we share it.
• Right to Delete: you may request that we delete the personal information we have collected from you, subject to certain exceptions allowed by law.
• Right to Non-Discrimination: we will not discriminate against you for exercising your CCPA rights.
• No Sale of Personal Data: we do not sell personal information as defined by the CCPA.

To exercise your rights under the CCPA, please contact us using the information provided in Section 10. We will verify your identity before processing your request and respond within 45 days as required by law.

9. New Jersey Consumer Privacy

As a New Jersey-based real estate team, we comply with applicable state and federal privacy regulations. New Jersey residents may contact us at any time to request access to, correction of, or deletion of personal information we hold about you. We will respond to all verifiable consumer requests in a timely manner.

10. Contact Us and Data Deletion Requests

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or would like to request deletion of your personal data, please contact us:

We aim to respond to all privacy-related inquiries within 30 business days. For data deletion requests, we will confirm receipt of your request and notify you once the deletion has been completed.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the “Last Updated” date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

12. Third-Party Links

The Site may contain links to third-party websites, including MLS listings, lender resources, and partner services. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.